hip / formal / irreverent / exclusive / welcoming / friendly / invisible

The most visceral way to take in a brand is through interactions with staff. The words they use, their posture, the way they smile and what they are wearing projects the story of the brand. For the last 8 years, Liubasha has been working with the terrific New York uniforms design company – Kimmie Kakes. First while at Starwood Capital developing uniforms for the 1 Hotel and Baccarat. And since the birth of Rose Ink as a collaborator and freelance creative director on select projects.

We recently finished the Four Seasons, Tribeca / Four Seasons, Ko Olina / Proper, LA.

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